Our research draws attention to vary environmental factors which influences the company. It is often helpful to complete a pest analysis prior to a swot analysis, although it may be more useful to complete a pest analysis as part of, or after, a swot analysis. This success has been attributed to the direct model it has, having direct customer relationships, having important information on matters related to customers, the best manufacturing practices alongside other excellent services. When we talk about the global computer companies, the first name and foremost name that come to our mind is dell inc. Integrating directly with their accounting data, it guarantees accuracy and data integrity. This is one of the major limitations of swot analysis. Complete version of dell pestel analysis containing discussion of remaining factors is available in dell inc. Scribd is the worlds largest social reading and publishing site.
Strengths ranked as the 2nd largest pc maker globally 2010. The company was founded in 1984 by michael dell, now the computer industrys longesttenured chief executive officer, on a simple concept. Swot analysis dell computer corporation was founded by michael saul dell in 1984 with their simple premise as the basic foundation that pers. The report also contains an application of swot, porters five forces and valuechain analyses on dell, along with analysis of dells marketing strategy and companys approach towards corporate social responsibility csr. Please consider supporting us by disabling your ad blocker. It has millions of loyal customers with steady increment top technology apple was the first to. Founded in 1984, dell quickly became a household name. The swot analysis is a business analysis technique that your organization can perform for each of its products, services, and markets when deciding on the best way to achieve future growth.
Strengths include benefits derived from its broad portfolio of products and services. Swot analysis strengths weaknesses opportunities threats. Click inside to find out about dell s strengths, weaknesses, opportunities and threats. According to, dell incorporation announces itself as the worlds leading computer company.
The analysis of strengths, weaknesses, opportunities, and threats can be very beneficial to different entities. Dell swot analysis dell personal computers free 30. This swot analysis of dell points out chinks in armour of dells fortress. The internal environment is mainly focused on the companys internal operations employees, policies, products, or services while the external environment. Swot analysis is an effective way of identifying your strengths and weaknesses, and of examining the opportunities and threats you face. The 5 series is arranged in a logical order for your reading and. Swot analysis of dell computer strengths dells direct model approach of enables the company to offer direct relationships with customers such as corporate and institutional customers. First pc maker to offer nextday, onsite product service direct to customer business model. It manufactures the highquality computers, laptops, tablets, displays, and workstations. Strengths, weaknesses, opportunities and threats a swot. In 1983, 18yearold michael dell left college to work fulltime for the company he. This swot analysis of dell points out chinks in armour of dells fortress strengths. They deal directly with the customers with no use of a middle man.
It can be an analysis of an individual, a group, an organization, or a business. View and compare download,swot,analysis,of,dell,computers. Founded in 1984, dell technologies quickly became a household name. Implementation of porters five forces model on dell inc. Read a swot analysis of dell technologies highlighting its strengths, weaknesses, opportunities and threats. Swot is basically an acronym for strength, weakness, opportunity, and threat. Although the swot analysis is widely used as a strategic planning tool, the analysis does have its share of limitations. Dell has maintained a strong brand image as a global pc and it business. They design the computer to the customers specifications.
That way, it makes you do away with a weak economy andor tight. Dell s popularity can also be attributed to its pricing strategy. As the business model of dell heavily relies on ecommerce, we will discuss next the swot analysis of dell company keeping in mind that its business processes and business model based mainly on ecommerce. In dell swot analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
This swot analysis chart helps evaluating the strategies it follows and what is the core competency company uses as strength. Renowned for its custom made computers, satisfying the customer needs specifically. This swot analysis of dell points out chinks in armour of dell s fortress strengths. Pdf external and internal analysis of dell computers.
Oghojafor is a professor of management, faculty of business administration, university of lagos, lagos state, nigeria. A business analysis of information technology it company dell inc. This report was commissioned to analyse the strategic position of dell inc. In this part of this research paper we would analyze the dell corp by utilizing the strategic management matrix tools. Dells popularity can also be attributed to its pricing strategy. The company is planning to open its first location in downtown yubetchatown and. Swot analysis for organizational growth learning activity 1. Swot analysis dell has been a successful company in the market for a considerable length of time since its inception. Dell swot analysis matrix step by step weighted swot. Small business swot analysis community futures alberta. All purpose tool for loan calculations write everytime i send a text, mobile. Swot analysis of dell company with alternative strategies. Case study in the mid1990s, dell computer used a swot analysis to create a strong business strategy that has helped it become a very strong competitor in its.
The companys founder and ceo michael dell is a respected business leader around the globe. Their strategic method also provides other forms of products and services such as internet and telephone purchasing, customized computer systems. Uper crust pies is a specialty meat and fruit pie cafe in michigans upper peninsula that sells hot, readytogo pies and frozen takehome options, as well as an assortment of fresh salads and beverages. Analysis identifying your strengths, weaknesses, opportunities, and threats a swot analysis is a term used to describe a tool that is effective in identifying your strengths and weaknesses, and for examining the opportunities and threats you face. The swot analysis report for dell essays the detailed business of this multinational which is into software, hardware, security and much more, explores the companys strengths, weaknesses, opportunities and threats of this rapidly. Furthermore, with dells current resources and capabilities, this strategy would be best. Swot analysis of dell computer quality assurance solutions. Dell is one of the worlds best and most known consumer durable. Dell is not limited with only one product the range of product as a data storage device, television, notebooks, etc the species also sells product is manufactured by others. Swot analysis of dell computers strengths, weaknesses, opportunities and threats analysis dell computers relies on its direct method to sell its products. Included is a database of counties and countries, by n3fjp. This model is not perfect addressing its flaws is key to maintaining dell s competitive edge. The brand has created a differentiated brand image on the basis of its excellent resources and capabilities and a differentiated business model that serves the customers directly.
A case study is explained dell swot analysis ilearnlot. Certain capabilities or factors of an organization can be both a strength and weakness at the same time. Swot analysis and development of strategies swot analyses derive their name from the assessment of the strengths s, weaknesses w, opportunities o, and threats t faced by an industry, sector, company or any organisation gao and peng, 2011. Swot analysis helps you know the factors that hinder and limit your growth and lets you accordingly design the growth strategies for your organization. A case study of nigerian aluminum extrusions limited nigalex by b. Dell is an american multinational computer technology company based in round rock, texas, united states, that develops, sells, repairs, and supports computers and related products and services. Dell swot analysis free download as powerpoint presentation. Dell corporation, strategic case analysis prepared by ijaz qureshi and john mufich, argosy university business school, san francisco, california, usa. Its focus on quality and innovation are the reason behind its popularity. Swot is an acronym that stands for strengths, weaknesses, opportunities, and threats. To carry out a swot analysis, write down answers to the following questions. Their assembly is done at a fairly inexpensive cost. Small business swot analysis a swot strengths, weaknesses, opportunities, threats analysis can help you identify the successes of your business, as well as your areas for improvement. Analysis this tqm ebook is a compilation of my 5series tqm ezine swot analysis for ease of reading, sharing, distribution and give away.
Analysis 5 using the example on page 2 as a sample or template, and using the list of questions on page 3 for idea generation, complete your personal s. Swot, external, competitive and internal matrix analysis of dell corporation. The pest analysis is a tool to evaluate external factors. Swot analysis is a very effective business tool to use as it analyzes a companys internal and external environment. This is practically the reason why results and specifications of swot analyses differ from one another. The porters five forces analysis is a very effective tool for your business. Swot analysis strengths, weaknesses, opportunities, threats history of swot in the 1960s and 70s, albert humphrey is said to have developed this strategic planning tool using data from the top companies in america at the time. Summarize the information on the programs environmental context that was gathered and discussed during the selfstudy. Pdf external and internal analysis of dell computers guilherme.
Show a powerpoint slide or flip chart paper with a swot analysis table illustration that explains each letter of the acronym swot. Our website is made possible by displaying online advertisements to our visitors. A quick guide to the swot analysis department of field. Click inside to find out about dells strengths, weaknesses, opportunities and threats. Overview understanding of swot analysis page 5 overview understanding of s.
Dell company swot analysis 20 strategic management insight. Distinctive competency is the key advantage that dell enjoys in the form of low cost and betterquality product performance cuizon, 2009. Learn about the strengths, weaknesses, opportunities, and threats in this swot analysis of dell technologies. This case study is explained their swot analysis and marketing opportunities for dell. Dell and their position in the global personal computer pc industry. Dell is one of the worlds best and most known brands. However, sluggish growth trends in the pc market will impact dell negatively as the company has significant exposure to pc market segment1. They offer their customers the ability to track their delivery. Swot analysis of dell computers 972 words bartleby.
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